
1. **Introduction**
* Importance of SEO in recruitment.
* How job portals enhance recruiter visibility.
2. **Keyword Strategy Essentials**
* Use long-tail (e.g., “technology recruiter in Chennai”, “remote software hiring recruiters”) and short-tail keywords strategically.
* Target specialized and location-based phrases.
3. **Optimizing Job Listings for Search**
* Include relevant keywords in titles, headers, meta descriptions, and job descriptions.
* Focus on clarity and matching candidate search intent.
4. **Content and Backlinks**
* Publish high-quality blog posts (e.g., hiring trends, recruiter tips) to draw inbound links.
* Guest post on industry websites to build backlinks.
5. **Technical SEO & Mobile Optimization**
* Ensure mobile-friendly design, structured data (jobs schema), fast page load speed.
6. **Conclusion & Action**
* Encourage regular SEO audits, optimizing content, leveraging job portals for SEO gain.